Everyday Wins,
for Virginia Lottery

Client / Virginia Lottery
Agency / Yebo
Director / Julia Ngeow
Soundtrack / Cleod9 Music

Project Background
This feel good campaign from VA Lottery and Yebo returns for a 2nd year, this time featuring our original soundtrack.

We dove deep into the world of Motown for this project. Thanks to the trust of Yebo our team was brought in early, which allowed us to explore ideas and build out a few custom samples. We tried out Stax style, funk/blues...but ultimately landed on a classic, pop soul sound.